#161: Drive More Opportunities with Data

Using software to help small businesses disrupt the disruptors, Aaron Norris, VP of Market Insights at PropertyRadar, helps real estate agents harness the power of public data to create opportunities.

By focusing on “Right-Bound Marketing”, as Aaron puts it, talking to the 1. Right audience, 2. At the right time, 3. In the right channel, 4. With the right messaging, real estate agents can spend more of their time talking to the right people.

On this week’s podcast episode, Aaron walks us through the power of leveraging data for your business.

Connect with Aaron:

Listen on Apple Podcasts
Listen on Spotify

We believe Leaders are READERS, below are a few of our favorite leadership books:

  • Entreleadership – 20 years of practical business wisdom, Dave Ramsey
  • The Ideal Team Player – How to recognize and cultivate three ideal traits in your team, Patrick Lencioni
  • Business Boutique– A woman’s guide for making money and doing what she loves, Christy Wright 

Our 3 Most Recent Episodes:

  • EP #160: Uplifting Humanity Through Real Estate: Atlas Real Estate Co-Founder, Ryan Boykin is our guest. Atlas’s mission is to uplift humanity through real estate, something Ryan takes very seriously. He discusses his philosophy as an entrepreneur and shares some of his best tips for Investors looking to get started.
  • EP #159: Instagram Strategies for Brokers What does your Social Media say about your Brand? Are you making the impression you want or are you sending the wrong message? It’s time to untangle your Instagram Marketing strategy with Katie Brinkley, founder of Next Step Social Communications. Katie joins the Podcast to give us real, tactical tips to make an impact on Instagram that you can implement today!
  • EP #158: Our Best Podcasts of 2020 With the goal of empowering, encouraging, and educating real estate professionals – we’ve interviewed a lot of proven winners in 2020. And we couldn’t pick a favorite guest if we tried! So instead, we compiled highlights from 5 of our most downloaded episodes this year – the ones that inspired us, provided tactical advice (some of which we have already started using ourselves!), and pushed us to expand the boarders of our business. Trust us, you’ll want to give another listen to these leaders!

Written & Produced by Anne Russell
Hosted by Kyle Malnati

Calibrate Real Estate
2425 S. Colorado Blvd #250, Denver, CO 80222