You’re either a leader or a follower, and if you’re a smart follower, you’ll follow a great leader. For self-proclaimed rebel CEO Courtney Poulos, Author and Broker/Owner of ACME Real Estate, in order to be a leader in your market you need to stop and look at what everyone else is doing, and do it so different its disruptive. By turning to print marketing when everyone else is switching to digital, creating custom room sprays for open houses inspired by their neighborhoods, and cultivating moments in your professional photography appointments, you can be sure to stand out in the crowd.
Courtney is passionate in the fact that real estate is for everyone, including single women – who up until the last 30 years were unable to sign a mortgage loan without a man. She encourages women to break the mold and be courageous enough to go for more. As women grow in leadership spaces fearlessly, shifts in the marketplace are inevitable. Tune into this special episode featuring the Author of Break Up With Your Rental! The Professional Woman’s Guide to Building Wealth Through Real Estate
Links Mentioned on this Episode:
We believe Leaders are READERS, below are a few of our favorite leadership books:
- Entreleadership – 20 years of practical business wisdom, Dave Ramsey
- The Ideal Team Player – How to recognize and cultivate three ideal traits in your team, Patrick Lencioni
- Business Boutique – A woman’s guide for making money and doing what she loves, Christy Wright
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