#2: Lucy Feicht – Branding for Success

When Lucy Feicht, 26, started her own brokerage in 2014, she took out a mortgage on a building for her business, Lou Realty Group. Today, she owns the building free and clear and has purchased more than 25 properties.

Lucy has been a fearless builder of her brand, amassing more than 2,000 social media followers in four months. It’s hard not to know who she is if you live in south St. Louis: She makes regular appearances to talk real estate on her local NBC station, and her image is featured on highway billboards, not to mention every pizza box at a local pizza parlor.

Lucy’s commitment to customer service was evident in her decision to once use part of her commission to buy stainless-steel appliances for first-time buyer clients to circumvent a sticky situation—the sellers had skipped out with the stove and microwave they’d agreed to leave behind.

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Audio ONLY Below:

Quote selected for this episode of our show:

“Always striving to meet a goal is as important as setting them, and WHEN you do hit that goal, you’re taking the time to celebrate that success”. – Lucy Feicht

The Calibrate Real Estate Podcast, Episode 2, Introduction:
LIVE from Denver, in the Cherry Creek Neighborhood; you are watching the Kyle Malnati show which is now becoming the Calibrate Real Estate Podcast. For all of you who have watched for years as we have interview Real Estate Investors, we are making some big changes. Excited to announce you to our guest Lucy Feicht, broker-owner of the Lou Realty group in St. Louis Missouri.

The Kyle Malnati Show, General Information:
The Calibrate Real Estate show is currently broadcast twice a month on YouTube and iTunes Podcasts. Our podcast is designed to address topics that appeal to Real Estate industry members at all stages of their career, at a national level. Each episode, Kyle offers advice that will help you maximize your real estate business, by encouraging, educating, and empowering listeners.

There are several ways to watch the show. If you SUBSCRIBE on YouTube, SUBSCRIBE to our iTunes Podcast channel, or if you FOLLOW our blog, you’ll receive an email twice month with the video show post. Please share our content on Social Media through Facebook, LinkedIn, Twitter, etc with the hashtag #CalibratePodcast. Thanks for tuning-in, and as Kyle likes to say, “We’ll see you around the neighborhood.”

~Kyle Malnati, REALTOR
Calibrate Real Estate
900 East Louisiana Avenue #203, Denver, CO 80210